Captioning your videos is strategic. Today video-based marketing is very relevant and effective. In fact, YouTube is the second most used search engine in the world, where people want to search, not to read the results found, but to feel the experience, see and perceive the content better. This is very much in keeping with […]
Translation errors in advertising. Translation is a task that must be carried out professionally, since the message must be transmitted trying to provoke the same sensations, perceptions and reactions in the recipient as in the original text. This is where the importance of hiring professional translators with experience comes from, since they will always carry […]
Importance of translation of contracts and legal documents. Legal translation or legal translation services refer to the translation of legal documents or texts that were originally written in a foreign language. You can find both public documents issued by official bodies or by the administration of a certain government and private documents written to regulate […]
The Importance of Multilingualism in Marketing. Without mutual understanding it is impossible to live and work with other people, which is why in order to be successful in a globalized economy it is important to invest in language skills. A significant number of micro, small and medium-sized enterprises often miss out on valuable business opportunities […]
The Importance of Language Services to Internationalize your Company. It is no secret to anyone that we live today in a globalized world, with an increasing interrelationship and contact between various nations or peoples, both in the commercial field, as well as in the diplomatic, industrial, technological, labor and other multiple facets. . Countries and […]
Medical Interpretation and Translation. Living in an era of knowledge entails or implies an increasing technical or professional specialization of those who live in a world that is increasingly competitive and accelerated. This situation is fully applicable to translation. It is not enough to master two languages and be an intermediary or serve as a […]
Remote Interpretation. The development of technology in recent decades, the progress in internet speed and coverage, and the challenges posed by the Covid-19 pandemic have led to the search for new solutions and/or possibilities for interpretation. Technology shortens distances and videoconferences, webinars and virtual meetings are the order of the day. This is how remote […]
Sign Language Interpretation. Sign language is the language that uses signs made with the hands, mouth and other movements, such as facial expressions and body postures. Thanks to this language, deaf people can communicate with their social environment, both with other deaf people and with anyone who knows the language. While oral language communication is […]
The History of Dubbing. Dubbing is the process of replacing the dialogue lines of an audiovisual production in its original version with dialogues in another language. Its objective is that the production can be understood by other people. The voice actors must make the dubbing as natural as possible and that it makes sense with […]
The importance of professional translation and interpreting services for a quality assurance and risk mitigation system in a company. Humanity is living the so-called “age of knowledge”, characterized by enormous scientific and technological advances, in a globalized world, in which human beings have more facility than ever in history to access or transfer information and […]
